Category: Blog

  • Banner-with-clearcut-logo and text: is your website user-friendly?

    Is Your Website User Friendly?

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    Questions to consider to make a website friendly for your users When building a website, we all tend to focus on content and functionality, and that’s great! On the other hand, we can’t let functionality come at the expense of the experience of our users. If users leave your site feeling confused or frustrated, that…

  • 5 key factors to consider when building your website

    Are you planning to build a professional website for your business, online store or personal brand? This post breaks the process in to 5 chunks that you can plan separately to help direct the course your project. You have probably heard many times how important a professional website is for your brand, on the other…

  • A woman holding a pen

    Let’s talk about acronyms

    Acronyms might be your best friend, but I’d like to remind you that they aren’t the best friend of everyone. Oxford Dictionaries define acronyms as words formed from the initial letters of other words and pronounced as they are spelled, not as separate letters. Examples of common acronyms in Canada include the CBC, AIDS, and RCMP.…

  • Diagram showing social media tips for leaders

    A social media book for strategic thinkers

    Book review: Financial Times Guides: Social Media Strategy: Boost Your Business, Manage Risk and Develop Your Personal Brand (2018) by Martin Thomas By Melanie Ferris Strategic thinkers rejoice! This is the social media book for you. While many social media books look at why people should be using social media, this book asks: How can…

  • Things to consider when planning a website

    This is a simple approach to planning your next website project. It is a broad overview but a great starting point if you are stuck. These are the questions that I have found need to be answered when building a website. The answers can be very different depending on the size and complexity of your…